Obox Mobile Review- Pros, Cons, And More 

Obox is a WordPress premium theme developer and just like many companies involved in internet marketing, they have developed a product for mobile marketing: Obox Mobile. It is a plugin that will give your site a mobile-friendly experience without sacrificing the overall website design that you have developed. Obox Mobile was developed to make it easier for website owners to crossover to the mobile marketing scene.

The last couple of years has brought about a number of mobile marketing tools and courses, but it goes without saying that not all of them are worth your time and money. Is Obox Mobile one of those plugins you should grab right now, or should you wait for the next developer? Find out more about Obox Mobile, its pros/cons and more in this review.

The Brothers Behind Obox Mobile 

In 2005, two brothers from South Africa founded a company that started as a web development studio, but shifted its focus to WordPress theme development at the end of 2008. In September 2010, David and Marc Perel finally launched their first (and so far, only) mobile marketing product.

Obox Mobile is actually the brainchild of the brothers’ partnership with Woo Themes developers. As a result, this plugin will work with any mobile theme purchased via Obox or WooThemes. Simply put, the goal of this plugin is to enhance your website’s mobile visitors experience.

16 Features of Obox Mobile 

According to the creators of Obox Mobile, this plugin has 12 main features that makes up a complete mobile marketing package. But with the release of Obox Mobile version 1.5, there are some feature updates and additions that bring the count total up to 16.

1. Upload logos easily
2. Custom search page
3. Automatic image resizing
4. Threaded comments section
5. Feature slider
6. Support Google Analytics
7. Multilingual support
8. WordPress 3.0 Menu support
9. Compatible with all smartphones
10. Custom archive page layout
11. In-pos social linking
12. Author block
13. Post meta
14. Supports advertisement
15. jQuery mobile integration
16. Plugin compatibility switches (choose which plugins are active in mobile site version)

Using Obox Mobile 

As mentioned earlier this standalone plugin from the Obox team is pretty upfront and easy to use. In fact, installation and using Obox Mobile can be summarized in six simple steps:

1. Login to wp-admin
2. Go to Plugins > Add New
3. Click Upload
4. Click “Browse” and pick the zip file you downloaded from your profile on obox-design.com
5. Click Install
6. Activate Obox Mobile

Here’s a warning though: if you finished installation and all you see is a white screen when you try to view your mobile site, there is a chance that you have a plugin that is in conflict with Obox Mobile. What you have to do now is to check your plugins one by one (kind of a hassle, right?) and turn them off. Once you pinpoint the exact plugin that is causing the problem, you should report it to the Obox Mobile theme so they can do something about it.

The Pros Of This Plugin 

Total control and attractiveness – these are the first two things that will come to mind once you use Obox Mobile. With its comprehensive Control Panel and its pre-installed mobile themes (MobiLight, MobiDark, and WooMobile), taking full control of your mobile website has never been easier.

Developers will also have a field day with Obox Mobile since all it takes is a little CSS modification and you can get an entirely new mobile theme. You can create child themes from the Obox Mobile framework and there is an “Auto Upgrade” feature too that will let you easily upload hot fixes to specific folders.

Aside from that, here are the other pros of Obox Mobile:

• Automatic orientation adjustments
• Web app mode option
• Place ads anywhere in your site
• Good transition and fade effects
• No need for Obox or WooThemes membership to use it

If you want to see Obox Mobile in action, check out the demo here.

The Cons of Obox Mobile 

Like most mobile marketing plugins and themes, Obox Mobile’s primary downside is the fact that you can see and feel its full potential only on iPhones and other touchscreen devices. You can certainly view your mobile site on BlackBerrys and other QWERTY smartphones but it would not look as good.

One of the others cons to Obox Mobile is how you might have to manually check your plugins if you get the white screen after activation. As of now though, the developers are working on making Obox Mobile more compatible with other plugins.

Lastly, and perhaps one reason for concern, one Obox Mobile license can only be used on one website. If you have multiple websites, Obox Mobile can end up costing you a lot of money and a lot of time in plugin installation.

Want To Buy Obox Mobile? 

An Obox Mobile license is only $50 which is  a pretty fair price for its features. But perhaps the main reason why Obox Mobile is making waves is due to the fact that it combines three WordPress functionalities: theme, plugin, and framework. It will suit the needs of both developers and website owners. It can cover and satisfy a huge set of demographics (mobile visitors) and there really is no limit to how you can monetize Obox Mobile.

Disclosure: Some of the links in this post are “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission.” on all 99 posts published on the website.